Around a week back we blogged that HTC will soon launch Google Android based phones in India and here they are, HTC is launching G2 (HTC magic) in India today in strategic partnership with Airtel. G2 is priced between 26,000 and 28,000 and will not be locked to any operator unlike Apple Iphone thus making it a go-go for users with any operator. The phone may be bundled with talk time, data plans, micro sd card etc making it more lucrative for the customer. HTC G2 have a huge list of features making it a compelling buy for the users opting for a smart phones, giving stiff competition to Nokia N97, Blackberry and Iphones. All Google services like Gmail, Google Search, Street view etc comes inbuilt with G2. Smart Dialer with on screen touch keyboard making it easy to type. Microsoft exchange server integration making it lucrative even for business users. Wifi Connectivity so that one can use WiFi connection while in office,home. G2 also provides easy network switching capability, so that users can switch from Operator provided network to office/home WIFI in a click of a button giving them better speed and saving some pennies . Though the price tag may look little bit on the heavier side but it may be able to pick up cashing on the Googlemania . Users will be happier with their Gmail,Calendar,contacts all syncing up regularly. Will it be trigger real smart phone usage?
Most of the smartphones in India are used without actually harnessing their capabilities to the fullest and most of they just become one more jazzy device in user pocket mostly because of absence of lucrative data plans by the providers.How many users will be ready to pay more than Rs 2500 for using 3G services ? Hope Airtel and other providers put some deep thoughts into this and provide some good plans that can leverage the real use of smart phones making smartphones really useful to the users and not just a jazzy device to flaunt. Its up to the operators how they push the smartphone use in India and how much they can forsee the future. Once the users get addicted to smartphones and advanced applications they will push operators bottom lines generating more Average Revenue Per User(ARPU ) which is currently one of the prime concerns of the operators in India. Related Posts Will Google Phone Charm India? UPDATE:(Airtel Issues a Clarification) BOKU Launches Mobile Payment Solution - Airtel is the Exclusive Carrier in India Bharti-MTN Merger-beneficial in the long run SatNav Ties Up With HTC - Bundling Deal Airtel Crosses 100 Million Subscribers
No comments:
Post a Comment